Blog

Free Resources to Power Your Business

Marketing is complicated, but you don’t have to go it alone! We’re here to help with a vast and growing library of resources to help you confidently grow.

Creating the For You Poetry Website

Poet and author Joyce Gaulden approached Skyview Marketing to create a new website that would allow visitors to order custom poems for all types of special occasions. The For You Poetry website allows customers to turn their thoughts into words and...

A Rebrand of the HeartCall Ministries Website by Skyview Marketing

HeartCall Ministries is a Christian ministry led by Doug and Leslie Davis that is focused on strengthening marriages. It offers a suite of resources, including a thriving community, Christian marriage coaching, and educational retreats. The...

How We Upgraded the Sound Explosion Mobile DJ Experience to Meet Their Needs

Sound Explosion Mobile DJ Experience is what its name implies - a mobile DJ team that offers professional, high-energy, and fun music and lighting services. The company services the Gastonia, Mooresville, Salisbury, Statesville, and Asheville areas...

3 Steps to Get Excited About Your Small Business Again

Small business ownership is tough. As the new year approaches, it can be hard to see the forest for the trees. Established small business owners are ...

My Top 5 Content Ideas for Massive Marketing Results

We live in a world that is driven by two things—the ideas people dream and the content they create around them. If you’ll reflect on that statement ...

4 Ways to Build Brand Authority Using Someone Else’s Content

Last week, we examined the idea of building authority your own brand by using someone’s content. We saw that this is perfectly legitimate, and in ...

Should You Build Authority with Someone Else’s Content?

We write a lot on this blog about building authority as a vital marketing tactic. But let's be honest--there are only so many hours in the day, and ...

5 Good Reasons Why Selling Your Product or Service is Not Slimy

Most business owners begin doing what they do out of a deep love or passion for the work. But as I’ve written here, it eventually sets in that your ...

Why You Should Leverage Technology to Achieve Seamless Living

Many of us have used technology to radically change and transform the way we do business. If we were to really take inventory of our lives, however, ...

Reader Question: How to advertise with little to no startup money?

From time to time, we search out Facebook Groups for questions and invite questions from readers of the Blog. A Facebook questioner recently asked, ...

4 Steps to Leading Change in Your Small Business

In case you haven’t noticed by now, leadership is hard. Concerning business leadership, best-selling author Dave Ramsey writes in ...

3 Reasons Why I’m Not a Website Designer!

And no, the blog post title was not clickbait! In fact, I don’t really consider myself to be a website designer or developer! This may sound strange ...

The Real Goal of Your Small Business Website (it’s not more visitors!)

With all of the marketing advice floating around the Internet, it's likely that you have either the wrong idea about your website goals or just no ...

3 Ways We Help Small Businesses Grow and Succeed

Every small business owner that I've ever met desires to do one thing: Grow! If that's not your goal, I can respect that, for sure, but our business ...

Growing Your Small Business for the Glory of God

I am a Christian. This is something I typically make very clear in my web copy and other literature, and from time to time, I like to do a blog post ...

The ABC’s of Crucifying Your Hesitations

I recently wrote an article about how small business owners need to get the ball rolling with respect to social media. One of the pieces of advice ...

Paid Content vs. Free Content: The Struggle is R.E.A.L.

As you begin to build your sales funnel and develop your marketing plan, you will quickly find that there will be a huge power struggle between the ...

What is a Sales Funnel and How Do I Use One?

One of the most important things for you to understand as a small business owner is how the marketing process works, especially in respect to the ...

3 Steps to Get Excited About Your Small Business Again

Small business ownership is tough. As the new year approaches, it can be hard to see the forest for the trees. Established small business owners are ...

My Top 5 Content Ideas for Massive Marketing Results

We live in a world that is driven by two things—the ideas people dream and the content they create around them. If you’ll reflect on that statement ...

4 Ways to Build Brand Authority Using Someone Else’s Content

Last week, we examined the idea of building authority your own brand by using someone’s content. We saw that this is perfectly legitimate, and in ...

Should You Build Authority with Someone Else’s Content?

We write a lot on this blog about building authority as a vital marketing tactic. But let's be honest--there are only so many hours in the day, and ...

5 Good Reasons Why Selling Your Product or Service is Not Slimy

Most business owners begin doing what they do out of a deep love or passion for the work. But as I’ve written here, it eventually sets in that your ...

Why You Should Leverage Technology to Achieve Seamless Living

Many of us have used technology to radically change and transform the way we do business. If we were to really take inventory of our lives, however, ...

Reader Question: How to advertise with little to no startup money?

From time to time, we search out Facebook Groups for questions and invite questions from readers of the Blog. A Facebook questioner recently asked, ...

4 Steps to Leading Change in Your Small Business

In case you haven’t noticed by now, leadership is hard. Concerning business leadership, best-selling author Dave Ramsey writes in ...

3 Reasons Why I’m Not a Website Designer!

And no, the blog post title was not clickbait! In fact, I don’t really consider myself to be a website designer or developer! This may sound strange ...

The Real Goal of Your Small Business Website (it’s not more visitors!)

With all of the marketing advice floating around the Internet, it's likely that you have either the wrong idea about your website goals or just no ...

3 Ways We Help Small Businesses Grow and Succeed

Every small business owner that I've ever met desires to do one thing: Grow! If that's not your goal, I can respect that, for sure, but our business ...

Growing Your Small Business for the Glory of God

I am a Christian. This is something I typically make very clear in my web copy and other literature, and from time to time, I like to do a blog post ...

The ABC’s of Crucifying Your Hesitations

I recently wrote an article about how small business owners need to get the ball rolling with respect to social media. One of the pieces of advice ...

Paid Content vs. Free Content: The Struggle is R.E.A.L.

As you begin to build your sales funnel and develop your marketing plan, you will quickly find that there will be a huge power struggle between the ...

What is a Sales Funnel and How Do I Use One?

One of the most important things for you to understand as a small business owner is how the marketing process works, especially in respect to the ...